Apple’s rivals may never be able to catch up to its powerful new chip

Early in the testing phase of Apple’s M1 chipset, a milestone new product for the company, the processor was installed in a batch of Mac computers and given to staffers working on applications that demanded heavy processing power. It was a pivotal moment: the first time Apple had made its own chip for any of its computers, shifting away from years of using a one-size-fits-all option from Intel.Early in the testing phase of Apple’s M1 chipset, a milestone new product for the company, the processor was installed in a batch of Mac computers and given to staffers working on applications that demanded heavy processing power. It was a pivotal moment: the first time Apple had made its own chip for any of its computers, shifting away from years of using a one-size-fits-all option from Intel.

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